Why Your Eave - And How to Make Them Stay

A FREE, 10-minute training that gives agency leaders the clarity, tools, and systems to reduce churn and retain great clients (without more Slack messages or “checking in” just to check in.)

You’ve delivered great work. You’ve hit deadlines.

You’ve gone above and beyond. And yet, a client disappears, a retainer ends, and a goodbye email lands in your inbox without warning. If you’ve ever asked yourself “What am I missing?”, this short, tactical training is for you.

It’s built on hard-won lessons from agencies inside Barrel Holdings and shares the real levers that improve client retention without burning out your team.

What You’ll Learn

We’ve made all the mistakes: assumed quiet meant happy, that doing great work was enough, that retention just happens if you care enough.

It doesn’t.

This short video covers a few things we’ve learned (the hard way) that might help you hang onto the clients you actually want to keep:

  1. Why silence isn’t a green light

Just because a client isn’t complaining doesn’t mean they’re staying. We’ll walk through a few dead-simple ways to get ahead of churn before it shows up in your inbox.

  1. What your team thinks a “good relationship” looks like

Spoiler: they probably don’t agree. It’s okay. That’s normal. We’ll share how aligning on expectations internally can make a world of difference externally.

  1. How to make retention predictable (it’s possible!)

From account health dashboards to closing rituals, we’ll show you the small systems we’ve put in place to make client renewals less reactive, and a lot more reliable.

We’re not promising this will solve everything.


But it’s helped us and all agencies across the Barrel Holdings portfolio. We hope it will help you, too.

Trusted by Founders

Across our portfolio and network, this training has helped agency leaders rethink how they structure client experience, define “healthy accounts,” and build systems that scale.

* You’ll also get access to the AgencyHabits newsletter - insights for agency leaders written by actual humans. No spam. No hacks. Just real things we’ve seen work inside real agencies.

FAQ

What kinds of proposals and SOWs are included?

6-Figure Shopify Website Proposal and SOW, Brand Design & Marketing Website Project Proposal & SOW, Webflow Website Proposal and SOW, Ecomm CRO SOW, Ecomm SEO & Email Support Retainer

Do you offer refunds?
Do you offer refunds?
Will this collection help me win more client work?
Who are you guys again and why should I care?
Do you offer coaching or consulting services around agency business development?
What format are the files in this collection?
Can I customize/use the content of these documents for my agency's needs?
How often do you update the collection? Will I get access to future updates?
What kinds of proposals and SOWs are included?

6-Figure Shopify Website Proposal and SOW, Brand Design & Marketing Website Project Proposal & SOW, Webflow Website Proposal and SOW, Ecomm CRO SOW, Ecomm SEO & Email Support Retainer

Do you offer refunds?
Do you offer refunds?
Will this collection help me win more client work?
Who are you guys again and why should I care?
Do you offer coaching or consulting services around agency business development?
What format are the files in this collection?
Can I customize/use the content of these documents for my agency's needs?
How often do you update the collection? Will I get access to future updates?
What kinds of proposals and SOWs are included?

6-Figure Shopify Website Proposal and SOW, Brand Design & Marketing Website Project Proposal & SOW, Webflow Website Proposal and SOW, Ecomm CRO SOW, Ecomm SEO & Email Support Retainer

Do you offer refunds?
Do you offer refunds?
Will this collection help me win more client work?
Who are you guys again and why should I care?
Do you offer coaching or consulting services around agency business development?
What format are the files in this collection?
Can I customize/use the content of these documents for my agency's needs?
How often do you update the collection? Will I get access to future updates?

Join 1,000+ other agency operators and get behind-the-scenes content every week.

Bonus: Download the Agency Positioning 1-pager that we share with our agency leaders at Barrel Holdings.

Join 1,000+ other agency operators and get behind-the-scenes content every week.

Bonus: Download the Agency Positioning 1-pager that we share with our agency leaders at Barrel Holdings.

Join 1,000+ other agency operators and get behind-the-scenes content every week.

Bonus: Download the Agency Positioning 1-pager that we share with our agency leaders at Barrel Holdings.